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How to Choose a Management Company for Your Vacation Rental

Do You Need a Management Company?

If you have the time and enjoy managing your own vacation rental property, self-management could be a rewarding option. Managing a short-term rental isn't overly complicated, with platforms like Airbnb, VRBO, and Booking.com providing a wealth of tools and resources. Numerous books and YouTube videos are available to guide you in setting up your home for success.

However, excelling in the revenue and optimization management is significantly more challenging. Your property will compete with countless others, and the landscape has evolved from the early days when simply listing your home would attract renters. Today, optimizing your listing requires a deeper understanding of market dynamics and advanced tools offered by third-party providers.

While individuals can purchase many of these tools, the economics tend to favor those managing multiple properties. For modest homes, the potential income loss from not utilizing these resources may be minimal. In contrast, for upscale properties, a 30-50% reduction in income can be substantial.

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Your Management Company Options?

You have three main types of management companies to choose from:


Small Local Providers

(Managing 2-10 Homes)

These companies offer personalized service with local expertise, but they often lack the technology and resources to optimize listings effectively. Outsourcing maintenance may result in slower resolution times, especially during peak seasons. Their fees tend to be higher than national providers but are still reasonable.


Mid-Sized Regional Providers

(Managing 20-100 Homes)

These companies offer a balance of technology, local knowledge, and resources. They typically visit your property and claim to be “full-service,” though higher fees don't always guarantee better service. It's important to verify their value before committing.

Large National Companies

(e.g., Vacasa, Evolve)

These companies manage numerous properties nationwide, offering advanced technology and 24/7 support. However, they often use outsourced local service providers and may lack deep knowledge of your area. Their lower fees reflect this more impersonal service.

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Why Choose Upstate Place?

Upstate Place and its sister company, Catskill Concierge, have been in business for over 11 years, managing hundreds of homes across seven counties, with plans to expand further. We emphasize premium properties and deliver the high level of service that upscale homeowners expect. Our portfolio approaches half a billion dollars in real estate.

Anna, one of our founders, hails from London and has led teams at Sotheby’s, Vogue, and in marketing fine arts in Europe. She brings a deep understanding of the aesthetics and expectations of high-net-worth individuals, ensuring all homes in our portfolio are presented with their needs in mind. Our other founder, Alan, a former Silicon Valley tech executive, leverages his experience in digital advertising to navigate the evolving short-term rental market effectively.

Our dedicated team of 36 professionals operates from two offices—one in Stone Ridge, serving the Hudson Valley, and the other in Jeffersonville, supporting the Catskills. This structure guarantees comprehensive geographic coverage and enables us to respond swiftly to the needs of all the properties we manage. Importantly, all team members are direct employees; we do not rely on subcontractors or call centers. Each member is well-acquainted with the properties under their care, ensuring a personal touch and attentive service.

Our experience with affluent families allows us to understand their expectations and work collaboratively, recognizing that the rental is primarily their home and secondarily a short-term rental. We aim to create an environment where homeowners feel completely at home during their stay.

Our expertise in the presentation and marketing of upscale homes enables us to achieve superior returns. Our digital marketing strategies are industry-leading, and we believe our proven techniques are ahead of the curve.

Above all, we prioritize building and maintaining long-term relationships with homeowners, positioning ourselves as trusted partners in their endeavors.

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Contact us

Speak with us to discuss your needs and how we may be able to help you